Sept. 16, 2016
New look improved fuels new technology for Mobil™ in New Zealand
Sept. 16, 2016
- Fuel Technology Synergy™ petrol and diesel help improve engine performance across all fuel grades
- New product names help customers better differentiate fuel offerings
- Brighter forecourt design and pay-at-the-pump technology enhance overall station experience
Mobil has launched the new Synergy family of fuels in New Zealand, representing the latest in global fuel technology. Mobil is currently rolling out Synergy fuels to sites across the North Island with the new range of fuels coming to selected South Island service stations in 2017.
Mobil is renaming its fuel to help customers better differentiate its fuel offerings. The Synergy fuels will be known as Supreme+ (98 RON), Supreme (95 RON), Extra Unleaded (91 RON) and Extra Diesel. With new additives, the fuels help improve engine performance and responsiveness.
As an integral part of the new Synergy program, Mobil service stations are receiving a new look to provide customers with an enhanced overall station experience. The image upgrade includes innovative design elements to communicate fuel offers more consistently and effectively to customers.
"Mobil’s scientists have developed the improved fuel formulation to provide a deeper clean that will help improve engine performance,” said Andrew McNaught, of Mobil Oil New Zealand Limited. “We are also investing to upgrade our forecourt image, so that customers can experience more attractive and brighter service stations, while continuing to enjoy the quality, service, value and convenience that we provide.”
“Site enhancements will also see new technology available to customers on the forecourt, with the rollout of pay-at-the-pump facilities. Pay-at-the-pump appeals to today’s customers, who are increasingly looking for an easy and convenient fuel purchasing experience,” he said.
For more information about the Synergy fuel formulation, upgraded service stations and related promotion activities, please visit mobil.co.nz.
ExxonMobil, parent company to Mobil Oil New Zealand and the largest publicly traded international oil and gas company, uses technology and innovation to help meet the world’s growing energy needs. ExxonMobil holds an industry-leading inventory of resources and is one of the world’s largest integrated refiners, marketers of petroleum products and chemical manufacturers. For more information, visit www.exxonmobil.com or follow us on Twitter http://www.twitter.com/exxonmobil
About ExxonMobil in New Zealand
ExxonMobil subsidiaries have a business history in New Zealand stretching back more than 120 years. We provide high-quality products and services daily to customers around New Zealand. Our respected Mobil fuels serve customers at more than 220 service stations nationwide. For more information, visit http://www.mobil.co.nz
Samantha Potts, Mobil +61 (0) 428 686 386
Sandy Trigg Network Communication +64 (0) 21 231 9406